Shop Indie Bookstores

Sunday, April 15, 2007

The Black Swan: The Impact of the Highly Improbable, US and UK

This book is getting a bunch of attention and lots of "If you liked Blink and Freakonomics, you'll love this" treatment. The US cover (top) is in stores now; I'll try to get the designer's name soon. I don't think s/he will be too happy on seeing the UK cover (bottom), though: there are obviously different boundaries for designing a business title outside of the US, and they're much better boundaries.

UPDATE: Books without titles on the front cover seem to have piqued the interest of several readers, so I've started to tag books with "no title on cover."





Buy this book from Amazon.com

7 comments:

Ingrid said...

The UK one has no title or author on it? BRILLIANT!

Who needs a title on the cover when you have such a great visual statement? People will stop, pick up the book, turn to the spine, and THERE is the info. So, the publisher has effectively grabbed their attention enough to actually pick up the book, rather than do an eyescan over a huge pile of books on a table. And if a buyer is looking online, there's no worry about the title being too small (what title?), and they will search by name or author anyway.

I'm tired of seeing covers like the US one (I'm also tired of designing in that template, but that's another story...). The UK one is very, very fresh and clever.

Su said...

The UK version reminds me of the cover for The Little Girl and the Cigarette you covered recently.

eileen said...

I adore the UK version and would pick it up for certain. I still like the US- it feels crisp to me, but the UK version has way more POW.

Dale said...

I can't agree that the U.K. is brilliant. Brilliant as what? Book design has a job to do: to identify and sell a book. You think the U.S. designer will be unhappy? What about the author?

This would be brilliant as a teaser poster, part of a slow-reveal marketing campaign, if book publishing had the money to invest in such things. Or even as the cover of a reissue of a book that's reached such iconic status it no longer needs a title. But given the job it had to do, I can only see it as a beautiful failure.

Anonymous said...

In either way, shouldn't the cover be flipped the other way around to match the title – the black swan?

Anonymous said...

DOES ANYBODY KNOW WHO DID THE UK COVER TITLE? OR WHERE THE IMAGE IS FROM?


I DESPERATELY NEED TO FIND IT FOR AN ART PROJECT...ANY LEADS WOULD BE APPRECIATED

look said...

情趣用品, 情趣用品, A片, 免費A片, 情色文學, 免費A片, A片, 免費視訊聊天, 威而柔, 情惑用品性易購, 色情遊戲, 情惑用品性易購, 辣妹視訊, A片, 徵信社, 情趣用品, 情趣, 情趣用品, 台北情趣用品, 情人節禮物, 情趣用品, 情趣用品, 情趣, 情境坊歡愉用品, 情人視訊網, 成人用品, 情趣用品, 按摩棒, 情人節禮物, 花美姬情趣用品, 情趣用品, 情趣用品, SEO服, 情趣用品, 性感睡衣, 免費視訊聊天, 視訊交友網, 美姬圖影, 情境坊歡愉用品, 花美姬情趣用品, 成人圖片, 臺灣情色網, 嘟嘟情人色網, 色情網站, 情境坊歡愉用品, 徵信, 徵信公司, 徵信, 外遇, 徵信, 徵信, 抓姦, 徵信, 外遇, 徵信, 徵信社, 徵信社, 抓姦, 徵信社, 徵信社, 徵信社,,, 整型, 視訊聊天, 視訊交友, AV女優, 色情, A片, A片, 情趣用品, 情色, A片, 色情影片, 情趣用品, A片, AV女優, 視訊聊天室, 聊天, 情趣用品, 情惑用品性易購, 情侶歡愉用品, A片, 情趣, 情惑用品性易購, 辣妹視訊, 自慰套, 情侶歡愉用品, 寄情築園小遊戲, aio交友愛情館, 美女視訊, 色情A片, 情趣用品, 徵信社, 情趣用品, A片, 美女視訊, 色情A片, AV女優, A片, 辣妹視訊, 自慰套, 情侶歡愉用品,